{"id":54450,"date":"2025-08-12T12:09:37","date_gmt":"2025-08-12T15:09:37","guid":{"rendered":"https:\/\/blogdoprosperi.com\/?p=54450"},"modified":"2025-08-12T11:59:11","modified_gmt":"2025-08-12T14:59:11","slug":"sky-sports-lanca-multiview-em-reformulacao-da-cobertura-da-premier-league","status":"publish","type":"post","link":"https:\/\/blogdoprosperi.com\/?p=54450","title":{"rendered":"Sky Sports lan\u00e7a &#8216;multiview&#8217; em reformula\u00e7\u00e3o da cobertura da Premier League"},"content":{"rendered":"<p><strong>Os espectadores podem assistir a at\u00e9 quatro jogos ao mesmo tempo nesta temporada<\/strong><\/p>\n<p><strong>Emissora exibir\u00e1 no m\u00ednimo 215 partidas<\/strong><\/p>\n<hr \/>\n<p><em>Paulo MacInnes, The Guardian \u2013 12 agosto 2025 (11h35) \u2013<\/em><\/p>\n<p>A Sky Sports dar\u00e1 aos seus telespectadores a oportunidade de assistir a quatro jogos\u00a0da Premier League\u00a0ao mesmo tempo nesta temporada, introduzindo um recurso de &#8220;multivisualiza\u00e7\u00e3o&#8221; para acompanhar um n\u00famero recorde de partidas ao vivo na primeira divis\u00e3o.<\/p>\n<p>A iniciativa, que ecoa a cobertura de &#8220;zona vermelha&#8221; da NFL, onde as imagens mudam para onde a a\u00e7\u00e3o acontece, faz parte de uma oferta expandida da\u00a0Sky , j\u00e1 que a emissora busca evitar os desafios da pirataria e se adaptar a um ambiente de m\u00eddia em constante mudan\u00e7a.<\/p>\n<p>O Multiview ser\u00e1 utilizado quando a Sky tiver o direito de exibir at\u00e9 cinco jogos simultaneamente. Isso ocorrer\u00e1 principalmente aos domingos, devido ao reagendamento para os jogos europeus de quinta-feira. Com uma partida principal e tr\u00eas tel\u00f5es menores alinhados ao lado, uma equipe de comentaristas se movimentar\u00e1 por todos os jogos. Cada partida tamb\u00e9m ser\u00e1 transmitida individualmente em canais diferentes. O formato tamb\u00e9m poder\u00e1 ser usado para a cobertura da WSL nesta temporada.<\/p>\n<p>O diretor de futebol da Sky, Gary Hughes, disse que o servi\u00e7o ofereceria mais op\u00e7\u00f5es aos telespectadores. &#8220;A quest\u00e3o para n\u00f3s tem sido como podemos aprimorar o que temos? E como podemos utilizar os novos direitos?&#8221;, disse ele. &#8220;Ter quatro jogos simult\u00e2neos, podemos at\u00e9 ter cinco em alguns dias da semana, significa que \u00e9 a melhor maneira de oferecer o melhor uso dos recursos que temos. Pode haver um certo caos, mas essa \u00e9 a beleza de ter todos esses jogos ao mesmo tempo.&#8221;<\/p>\n<p>A emissora tamb\u00e9m anunciou a contrata\u00e7\u00e3o de Mark Chapman como apresentador para a cobertura da liga, com Chapman se juntando a Kelly Cates para trabalhar tanto na Sky quanto no Match of the Day da BBC nesta temporada. Haver\u00e1 tamb\u00e9m um novo programa de an\u00e1lise nas noites de domingo, apresentado por Jamie Carragher, e uma ampla reestreia do\u00a0Sky Sports\u00a0News, que trar\u00e1 de volta os programas anteriormente cancelados &#8220;Goals on Sunday&#8221; e &#8220;Sunday Supplement&#8221;. Roman Kemp apresentar\u00e1 um programa no canal nas noites de sexta-feira<\/p>\n<p>A Sky exibir\u00e1 no m\u00ednimo 215 jogos da Premier League ao vivo nesta temporada, assinando o primeiro de um novo acordo de direitos autorais de quatro anos, no valor de \u00a3 6,7 bilh\u00f5es. O acordo entra em vigor em meio \u00e0 queda no valor dos direitos esportivos em toda a Europa e \u00e0 pirataria online generalizada.<\/p>\n<p>A empresa relatou uma duplica\u00e7\u00e3o das perdas financeiras em suas demonstra\u00e7\u00f5es financeiras mais recentes, mas Jonathan Licht, diretor de esportes da Sky, afirmou que a Sky Sports era um &#8220;neg\u00f3cio em crescimento&#8221;, com recordes de audi\u00eancia registrados em abril, quando\u00a0Rory McIlroy venceu o Masters . Ele afirmou que novos desenvolvimentos em sua programa\u00e7\u00e3o dariam aos n\u00e3o assinantes a chance de &#8220;reavaliar&#8221; a marca. Licht pediu \u00e0s empresas de tecnologia, cada vez mais interessadas em direitos esportivos, que &#8220;encarem o lado certo&#8221; da quest\u00e3o da pirataria.<\/p>\n<p>\u201cAcho que \u00e9 responsabilidade de todos\u201d, disse ele. \u201cAcho que certamente contamos com as grandes empresas de tecnologia para assumir isso e contamos com a ajuda do governo. H\u00e1 um sentimento de que, se certos players estivessem dispostos a fazer mais, poderiam fazer mais. Se esses players quiserem se tornar atletas globais, ter\u00e3o que tentar lidar com a pirataria. \u00c9 um problema s\u00e9rio, destr\u00f3i valor, ent\u00e3o levamos isso a s\u00e9rio.\u201d<\/p>\n<p><a href=\"https:\/\/www.theguardian.com\/football\/2025\/aug\/12\/sky-sports-launches-multiview-in-revamp-of-premier-league-coverage\"><strong>(mat\u00e9ria publicada no jornal The Guardian \u2013 12\/8)<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Os espectadores podem assistir a at\u00e9 quatro jogos ao mesmo tempo nesta temporada Emissora exibir\u00e1 no m\u00ednimo 215 [&hellip;]<\/p>\n","protected":false},"author":102107496,"featured_media":54453,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[53870,85628],"tags":[10443163,780611275,1514485,11200],"class_list":["post-54450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-futebol","category-mercado","tag-futebolingles","tag-futebolnatv","tag-premierleague","tag-sky"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sky Sports lan\u00e7a &#039;multiview&#039; 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